Park Serpong, a 400-hectare new township strategically located in the heart of Serpong and developed by LippoLand—has received an overwhelmingly positive response from consumers since it was first introduced to the public in the fourth quarter of 2023.
Thousands of homebuyers have shown great enthusiasm for the high-quality residential products developed in Park Serpong, such as XYZ Livin, Cendana Livin, and Q Livin. A similar excitement was also seen during the launch of Park Serpong’s latest commercial products, The Hive @ Park Avenue and The Parkhills Aurora, held recently.
This strong public enthusiasm was further reflected in the recognition of Park Serpong as “The Winner in Housing Project Kabupaten Tangerang” and “The Winner in Millennial Home Design” at the GPA People’s Choice Awards 2024, organized by Indonesia Property Watch (IPW) and Rumah123 on Wednesday, August 7, 2024, at Bengkel Space, SCBD, South Jakarta.
The GPA People’s Choice Awards 2024 is the first and only property award in Indonesia that actively involves consumers in determining the winners through a public voting system.
According to Ali Tranghanda, CEO of IPW, the GPA People’s Choice Awards is the highest and largest recognition event in Indonesia’s property industry. The awards uphold strict independent standards and maintain transparency to ensure objective and credible results.
Upon receiving the awards, Jopy Rusli, Chief Marketing Officer of LippoLand, expressed his appreciation:
“We are honored to receive two GPA People’s Choice Awards 2024 for Park Serpong. This recognition serves as motivation for us to continue innovating and creating high-quality property products in the future. We are truly delighted to meet the growing demand for both residential and commercial spaces at Park Serpong.”
Jopy further added that LippoLand is currently preparing a new line of high-quality homes designed to meet the needs of various generations—from singles and young couples to growing families. The upcoming launch, 9en Collection (pronounced “Gen Collection”), will feature nine models of modern and stylish landed homes.
In addition, LippoLand is committed to commencing the initial handover of Park Serpong units by the end of 2024, aligning with its mission to provide comfort and satisfaction to CityZen (residents) who have chosen Park Serpong as their home.
Developed to meet the housing needs of millennials and young generations, Park Serpong is surrounded by comprehensive educational facilities such as Universitas Pelita Harapan in Lippo Village, and is in close proximity to major shopping centers including Living World Alam Sutera, Supermal Karawaci, and Summarecon Mall Serpong. For healthcare, residents are supported by nearby facilities such as Siloam Hospitals Lippo Village and others.
Park Serpong also offers excellent accessibility via multiple major toll roads, including Jakarta–Merak Toll Road, Jakarta–Balaraja Toll Road, and JORR W2. In the future, mobility will be further enhanced with the upcoming Mass Rapid Transit (MRT) Phase III Cikarang–Balaraja corridor, one of whose stations will be located near the intersection of Jakarta–Merak Toll Road and Jalan Raya Legok, Tangerang. A dedicated shuttle service will connect this MRT stop to key destinations such as Lippo Village, Intermoda BSD, and Serpong.